2019 Global Media Guide

Welcome

This year, Amway celebrates our 60th year in business —a testament to our passionate business owners, loyal customers, dedicated employees and the thriving entrepreneurial spirit around the world.

Over the past 60 years, Amway has grown from a small business in Ada, Michigan to a global company with millions of Amway Business Owners from all walks of life. And while so much has changed in 60 years, our commitment and dedication to helping people start their own business and set the foundation for financial flexibility remains the same.

There indeed has never been a better time for the Amway business than right now.

Amway At-A-Glance

There has never been a better time for the Amway Business than right now—and we're proud to have been named in 2017 as the world's NO. 1 Direct Selling Business*

16,000

Employees

60

Languages

100

Countries & Territories

450

Unique Products

*Ranked by the DSN Global 100. May 2018 edition. Based on 2018 revenues.

USD in 2018 Sales

$8.8B

Nutrition

Beauty & Personal Care

Other

Home

Pure,safe, effective and traceable

Traceability is ingrained in the Nutrilite™ brand’s DNA and ensures supplements that are pure, safe and effective; and, Amway can assure its customers that the supplements contain exactly what the label says—no more, no less.

The Nutrilite product portfolio of vitamins and dietary supplements features ingredients made from plants grown on Amway certified organic farms in the U.S., Brazil and Mexico. In total, Amway owns nearly 6,000 acres of farmland that supply ingredients used in many Nutrilite products.

Nutrilite™ is the world’s #1 selling vitamins and dietary supplement brand.*

Amway Nutrition Animated Image
*Euromoniter International Limited, euromonitor.com/amway-claims

11B

Nutrilite™ vitamin and mineral tablets and soft gels are sold annually.

Top-Selling Nutrilite™ Products

Nutrilite All Plant Protein Powder

Nutrilite All Plant Protein Powder

Nutrilite Double X / Triple X Dietary Supplement

Nutrilite Double X / Triple X Dietary Supplement

Nutrilite Vitamin C Plus

Nutrilite Vitamin C Plus

Infused with nature, perfected by science

Founded by Edith Rehnborg, a trailblazer for entrepeneurial woman, Artistry today has become a top-selling premium beauty brand.

Artistry™ products offer personalized solutions with skincare, color and makeup for one-of-a-kind beauty. They’re also the tools of entrepreneurs around the world—a striking mashup of beauty and business.

Artistry is among the world’s top 10, largest selling, premium skincare brands.*

Amway Beauty Animated Image
*Euromonitor International Limited, euromonitor.com/amway-claims

194M

Beauty and personal care products are sold annually.

Top-Selling Artistry™ Products

YOUTH XTEND™ SOFTENING LOTION

YOUTH XTEND™ SOFTENING LOTION

YOUTH XTEND™ EYE CREAM

YOUTH XTEND™ EYE CREAM

SUPREME LX™ REGENERATING CREAM

SUPREME LX™ REGENERATING CREAM

Healthy Homes, Healthy Planet

Amway helps to make homes cleaner and safer with high-performing products for water and air purification, cooking and cleaning needs.

Many people don’t realize the first Amway™ product, a biodegradable, concentrated home cleaning product, paved the way for the company’s current home products. From phosphate-free laundry detergent to environmentally sensitive cleaning products, Amway™ home products are safe for the whole family.

eSpring is the worlds No. 1 selling brand of home water treatment systems.*

Amway Home Care Animated Image
*Based on a Verify Markets study of 2016 global sales.

73M

Amway Home products are sold annually.

Top-Selling Home Products

ESPRING™ WATER TREATMENT SYSTEM

ESPRING™ WATER TREATMENT SYSTEM

ATMOSPHERE™ AIR TREATMENT

ATMOSPHERE™ AIR TREATMENT

AMWAY HOME™ DISH DROPS ULTRA-CONCENTRATED DISHWASHING LIQUID™

AMWAY HOME™ DISH DROPS ULTRA-CONCENTRATED DISHWASHING LIQUID™

XSperience More

XS Energy is more than just an energy drink and sports nutrition brand. It’s a fresh approach to business.

XS Energy is giving Amway Business Owners a creative, adventurous outlet to build an Amway business and a brand around action, adventure and fitness. It’s an XSperience that can’t be found anywhere else.

“The line between work and play is disappearing, blending in with a lifestyle that says work should be more than a way of making a living.”
– David Vanderveen

XS Energy is the first exlusively sugar-free energy drink brand sold globally.*

Amway Energy + Sport Animated Image
*Euromonitor International Limited, euromonitor.com/amway-claims

56

Countries have XS™ ENERGY drinks available

Quality & Innovation

Research and Development

Our scientists are taking discovery and innovation to the next level.

Our global family of nearly 1,000 scientists, engineers and technicians work with leading universities, science institutes and advisory boards to conduct world-class research and product development.

While efforts behind some segments of product development research are kept secret for competitive purposes, others warrant a different approach: sharing. Whether it’s submitting our research for publication in scientific journals, applying for a new patent or opening the results of a study for public domain, Amway Research and Development believes in the importance of sharing in an effort to advance scientific research as a whole.

Amway R & D Animated Image

R&D BY THE NUMBERS

200+

Advanced degrees held by our R&D scientists

800+

Patents Held Worldwide

100+

Scientific Laboratories

Farming How It's Meant To Be

Amway operates nearly 6,000 acres of certified organic farmland. We grow, harvest and process the plants on our farms, and we use strict quality standards to ensure that only the highest-quality plants are used to make ingredients for our products.

Rather than relying on harmful chemicals, our farms rely on a variety of natural methods to keep the plants healthy and the ground fertile. One example is five tons of worms that are farmed to provide rich nutrients that enrich the soil. In a healthy worm farm, the worms process the equivalent of their own weight each day. Their waste, or castings, is collected by watering and draining the worm beds multiple times. The result is 260,000 liters of nutrient-rich liquid humus a year, key to fertilizing the farm’s organic crops destined for ingredients in our nutrition and beauty products.

The farm team also makes their own organic fertilizer from a formula of alfalfa, water, milk and special strains of bacteria. This, combined with the worm farm’s liquid humus, is the only fertilizer that’s spread on the fields. That gives us all the benefits of traditional farming methods, but it’s all natural.

Similar methods are used at our farms in Trout Lake, Washington, USA, where the farms are irrigated using nutrient-rich water runoff from the nearby glacier; and at the farm in Ubajara, Brazil, the site of our largest acerola cherry farm.

NUTRILITE™ IS THE ONLY VITAMIN AND DIETARY SUPPLEMENT BRAND TO GROW, HARVEST AND PROCESS PLANTS ON THEIR OWN CERTIFIED ORGANIC FARMS.

Amway Organic Farms Animated Image

Footprint

6 continents, 750+ places and spaces, millions of Amway Business Owners. With such a large global footprint, it’s no surprise to see Amway wherever you are in the world.

$335M

USD Invested in new manufacturing and R&D facilities in the last seven years.

15

Manufacturing facilities and processing plants

Amway Footprint Animated Image
  • Manufacturing Facilities
  • Certified Organic Farms
  • Distribution/Warehousing

Work Where You Want, When You Want.

Amway was founded in Ada, Michigan, U.S. by two lifelong friends and business partners, Jay Van Andel and Rich DeVos. As entrepreneurs, they knew how hard starting a business could be—from starting a flight school to opening a burger restaurant, they experienced the highs and lows of the startup world. In 1959, they founded Amway to make it easier for other people to start their businesses, too.

Amway Business Owners Participated in 3M+online learning activities in 2017.

Amway About Amway Animated Image

Amway's Business Model

$61.3B

USD in bonuses and incentives paid to ABOS since 1959

100%

Satisfaction guarantee on Amway products and the business opportunity

MILLIONS

Of people around the world earn extra income as Amway Business Owners

GLOBAL FOCUS, LOCAL IMPACT

Solving global challenges

Amway has taken on the task of helping address the issue of childhood malnutrition through its own unique solution, Nutrilite™ Little Bits™. Based on the World Health Organization’s recommendations, Nutrilite™ Little Bits™ is a micronutrient supplement enhanced with plant nutrients. Little Bits™ is distributed to families in partnership with humanitarian organizations.

500,000+ children will receive daily nutrition support through the Power of 5 campaign by the end of 2019.

Amway Corporate Responsibility Animated Image

Amway's Volunteer Efforts

483,205

People helped through Amway volunteer efforts in 2017

$15.1 M

Charitable contributions from Amway, employees and Amway Business Owners globally in 2018

156,000

Volunteer hours recorded in 2018